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Have a black belt in social media marketing? You may want to sign up for the …
Boston.com By Chris Reidy, Globe Staff. Think of it as an elevator-pitch competition for social media marketing ideas, only with some of the pitches submitted by video. That seems to be the idea behind a Friday announcement from Dunkin' Donuts and its ad agency … Hill Holliday and Dunkin' Donuts Host “Dunkin' Donuts Start-up Turbo Shot … |
 Business 2 Community |
Analytics: Social Media Marketing Grows Up
Business 2 Community Social media is changing — and analytics are leading this transformation. Yet, surprisingly, when I pitch my business to prospective clients, I'm shocked to find competitors never mentioned metrics or analytics when discussing their services. Or, they … Tips for social media marketing Book Review: 500 Social Media Marketing Tips How a Diner Gets the Most Out of Social Media |
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PR Newswire's Michael Pranikoff to be featured speaker at CONVERGE …
Sacramento Bee 28, 2012 — /PRNewswire/ — Michael Pranikoff, PR Newswire's Global Director of Emerging Media, will be the featured morning speaker at the CONVERGE Chicago Social Media & Mobile Marketing Symposium taking place on October 1- 2, 2012 at the Union … |
 Variety |
Sony's Caines talks marketing at Variety confab: Digital platforms provide …
Chicago Tribune Caines gave an in-depth look at the many ways his department at Sony is able to track consumer responses to marketing movies, from social media to search. But he also indicated that digital strategy is not meant to be the be all and end all for studio … Digital spreads wings |
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Social media savvy make talent more valuable: Stars' online followers …
Chicago Tribune Of the more than 25 digital-marketing mavens I spoke with while working on this issue, a healthy number either copped to actively campaigning for social-media savvy actors in pitch meetings or said they definitely would do so. These are tomorrow's … |
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Book Review: The D1gital Doll$r: Sustainable Strategies for Online Success by …
Seattle Post Intelligencer (blog) A new book, The D1gital Doll$r: Sustainable Strategies for Online Success by Joe Wozny (Fairwinds Press, 2012) offers real-world plans and strategies to get a company online and investing digital dollars in marketing, advertising, social media … |
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Where Social Media is Concerned
Staugnews What a business should be aware of – whether a small, upstart business all the way to a huge corporation – is that the perfect blend of social media and content marketing is not only needed – it is absolutely NECESSARY to jump-start your social presence. If Content is King then Trade Shows and Conferences Are His Realm |
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